THE GRAPHIC DESIGNERS GUIDE TO BETTER BUSINESS WRITING

Opis produktu

Visualthinking graphic designers sometimes struggle to express themselves clearly and effectively in writing. Now there’:s help! The Graphic Designer’:s Guide to Better Business Writing teaches graphic designers how to write compelling business communications. Created especially to address the needs of graphic designers this handy guide breaks the writing process down into simple easytounderstand stages and offers practical writing and presentation models that designers can put to use immediately. Reallife examples cover an array of essential topics: writing winning resumes and cover letters landing accounts writing polished letters and reports creating design briefs and much more. As a bonus the authors include timesaving insider tricks of the trade gleaned from interviews with design professionals and creative directors from across the country.Allworth Press an imprint of Skyhorse Publishing publishes a broad range of books on the visual and performing arts with emphasis on the business of art. Our titles cover subjects such as graphic design theater branding fine art photography interior design writing acting film how to start careers business and legal forms business practices and more. While we dont aspire to publish a New York Times bestseller or a national bestseller we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.Barbara Janoff is the writing coordinator for Fashion Institute of Technology where she developed and teaches specialized business writing courses for graphic designers photographers and interior designers. She lives in New York City. Ruth CashSmith has published more than 70 articles in trade magazines and written several awardwinning handbooks for organizations. She lives in Downeast Maine

Data Publikacji: 2007-05-15
Wymiary: 228.6 mm 152.4 mm 15.24 mm 14.16 oz 401.43 gr