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THE LAWS OF GLOBALIZATION AND BUSINESS APPLICATIONS

Ghemawat Pankaj

Oprawa:
MIĘKKA

Wydawca:
Cambridge University Press

Data premiery:
2016-10-31

ISBN:
9781316615027

136,44 PLN
Wysyłamy w 21 dni

Opis produktu

Pankaj Ghemawat is a Professor at NYU Stern School of Business where he directs the Center for the Globalization of Education and Management and the Anselmo Rubiralta Professor of Global Strategy at IESE Business School. He served for more than twenty years on the faculty of Harvard Business School where in 1991 he became the youngest person ever to be appointed a full professor. Recent honors include the Booz Eminent Scholar Award of the International Management Division of the Academy of Management. He served on the AACSBs taskforce on the globalization of management education and authored the reports recommendations about what to teach students about globalization and how.This book explains not only why the world isnt flat but also the patterns that govern crossborder interactions.The Laws of Globalization and Business Applications provides a rigorous but readable datadriven discussion of globalization at the world country industry and firm levels. Supported by a free online appendix with a wealth of additional analysis it is aimed at academics students and thoughtful practitioners in business and public policy.The Laws of Globalization and Business Applications provides a rigorous but readable datadriven discussion of globalization at the world country industry and firm levels. Supported by a free online appendix with a wealth of additional analysis it is aimed at academics students and thoughtful practitioners in business and public policy.The Laws of Globalization and Business Applications employs a variety of empirical methodologies to establish two broad regularities that apply to international activity at the firm industry and country levels the law of semiglobalization and the law of distance and explores some of their implications for business. Part I presents evidence in support of the law of semiglobalization at the country and the business levels historically and up to the present. Part II performs an analogous function regarding the second law of globalization showing that the gravity models that international economists have used to analyze merchandise trade between countries also apply to other types of international interactions and at the industry and firm levels as well. Part III applies these laws to various challenges and opportunities that distance along various dimensions presents to multinational firms. A free online appendix provides additional data analysis and documentation to support research applications.Introduction: Part I. The Law of Semiglobalization: 1. Defining and measuring globalization with Steven A. Altman: 2. The depth of globalization: 3. Globalization in historical perspective with Geoffrey G. Jones: 4. The globalization of business: Part II. The Law of Distance: 5. The breadth of globalization and distance: 6. Distances at industry and company level with Steven A. Altman: 7. Distance and international business research with Steven A. Altman: Part III. Business Applications: 8. Cultural distance and n

Data Publikacji: 2016-10-31
Wymiary: 228 mm 152 mm 20 mm 670 gr

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