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SERIOUS CREATIVITY

De Bono Edward

Oprawa:
MIĘKKA

Wydawca:
Ebury Publishing

Data premiery:
2015-03-05

ISBN:
9780091939700

68,20 PLN
Wysyłamy w 21 dni

Opis produktu

Edward de Bono studied at Christ Church Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford London Cambridge and Harvard. In 1967 de Bono invented the now commonly used term lateral thinking and for many thousands indeed millions of people worldwide his name has since become a symbol of creativity and new thinking. He has written numerous books which have been translated into 34 languages and his advice is sought by Nobel laureates and world leaders alike.www.debono.comIf you want to be the best focus on your most valuable asset: the power of your creative mindAs competition and the pace of change intensify companies and individuals need to harness their creativity to stay ahead of the field. Under pressure people often think they cant be creative: many more are convinced they are not creative at all because they have never been arty. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill one that everyone can use to improve their performance. He then explains how you can unlock your own creativity to reap the personal and professional rewards it will bring. Learn how to:be creative on demand with de Bonos stepbystep approach add value to ideas and turn them into financial assets boost creativity with the power of lateral thinking break free from old ways of thinking with creative challengingThe master of creative thinking

Data Publikacji: 2015-03-05
Wymiary: 216 mm 135 mm 34 mm 468 gr

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